News

September 18, 2025

From Barcelona to Berlin: How Rooted is Changing European Real Estate

Across Europe, the real estate market is evolving at pace. In cities like Berlin, Amsterdam and Barcelona, rental demand is surging. In Lisbon and the Algarve, international buyers are driving competition for second homes. In Paris and the Côte d'Azur, luxury agents are managing high-value enquiries from across the globe.

This market is vibrant, diverse and competitive, and it demands a new approach. Estate agents must respond faster, speak to clients in multiple languages, and maintain the personal service that has long defined European property.

That is why we created the Rooted Real Estate Agent, a specialised AI solution designed specifically for Europe's property professionals.

Built for Europe's Realities

Rooted tackles the challenges that define the European market:

  • Multilingual Engagement
    Rooted can handle client enquiries in multiple languages, helping agents build trust from the very first message.

  • Cross-Border Responsiveness
    Many European clients live abroad and enquire across time zones. Rooted responds instantly, even when agents are offline.


  • GDPR-Conscious Workflows
    Designed with strict European data privacy in mind, Rooted gives agents peace of mind as they scale digital engagement.

Supporting Agents, Not Replacing Them

European real estate is built on trust, reputation and relationships. Rooted does not replace it. It enhances it.

By automating repetitive tasks and communication, Rooted gives agents more time to focus on building relationship, closing deals and providing the high-touch service their clients expect.

  • Faster response times keep agents competitive

  • Automated campaigns and updates keep listings visible with no extra effort

  • Consistent communication helps every client feel supported

Leading Europe's Next Chapter

Europe's property market is becoming increasingly digital and international. Agents who embrace technology will lead the way.

Rooted is proud to be part of that shift, helping estate agents across Europe work smarter, faster and more effectively.

Ready to see what the future of real estate feels like?

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