A city street with tall buildings in the background
A city street with tall buildings in the background
A city street with tall buildings in the background
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Our top priority? Meetings booked.
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Our top priority? Meetings booked.
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Our top priority? Meetings booked.

Better digital for firms people trust.

Better digital for firms people trust.

Better digital for firms people trust.

We help finance and legal firms attract qualified leads, automate follow-up, and convert interest into booked consultations. Less admin. Better clients.

We help finance and legal firms attract qualified leads, automate follow-up, and convert interest into booked consultations. Less admin. Better clients.

We help finance and legal firms attract qualified leads, automate follow-up, and convert interest into booked consultations. Less admin. Better clients.

Powered by industry leading tech from:

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4.8 Stars

4.8 Stars

4.8 Stars

Problems we solve

See why our team love coming to
work at Artifact

Problems we solve

Problem 1: "The people reaching out aren’t serious or can’t afford what we offer.”

Business Development Lead

Investment Bank, London

Problem 2: "Most of our leads just stop replying."

Sales Manager

Insurance Broker, London

Problem 1: "The people reaching out aren’t serious or can’t afford what we offer.”

Business Development Lead

Investment Bank, London

Problem 2: "Most of our leads just stop replying."

Sales Manager

Insurance Broker, London

Problem 1: "The people reaching out aren’t serious or can’t afford what we offer.”

Business Development Lead

Investment Bank, London

Problem 2: "Most of our leads just stop replying."

Sales Manager

Insurance Broker, London

Your Client Acquisition Funnel, Visualised.

Your Client Acquisition Funnel, Visualised.

Your Client Acquisition Funnel, Visualised.

Take a look at what we do, press on the different paragraphs to discover more.

Take a look at what we do, press on the different paragraphs to discover more.

Take a look at what we do, press on the arrows to view the full funnel.

Ads & Smart Retargeting.

Reach the right people, before they reach your competitors.We run targeted campaigns across Meta, Google, and LinkedIn to intercept high-intent demand. For example, an HNWI looking for investment opportunities

Website & Form Optimisation

Your site should build confidence - and convert. We optimise your homepage, landing pages and enquiry forms to reduce friction, capture key info, and guide users to the right service.

AI-Powered Nurture & Calendar Booking

We create flows across WhatsApp, email and SMS that follow up instantly, answer questions, and keep clients engaged until they’re ready to move forward.

Ads & Smart Retargeting.

Reach the right people, before they reach your competitors.We run targeted campaigns across Meta, Google, and LinkedIn to intercept high-intent demand. For example, an HNWI looking for investment opportunities

Website & Form Optimisation

Your site should build confidence - and convert. We optimise your homepage, landing pages and enquiry forms to reduce friction, capture key info, and guide users to the right service.

AI-Powered Nurture & Calendar Booking

We create flows across WhatsApp, email and SMS that follow up instantly, answer questions, and keep clients engaged until they’re ready to move forward.

Ads & Smart Retargeting.

Reach the right people, before they reach your competitors.We run targeted campaigns across Meta, Google, and LinkedIn to intercept high-intent demand. For example, an HNWI looking for investment opportunities

Website & Form Optimisation

Your site should build confidence - and convert. We optimise your homepage, landing pages and enquiry forms to reduce friction, capture key info, and guide users to the right service.

AI-Powered Nurture & Calendar Booking

We create flows across WhatsApp, email and SMS that follow up instantly, answer questions, and keep clients engaged until they’re ready to move forward.

Client Stories

4.8

4.8

Client Stories

30+ reviews

Audience Intelligence Like Never Before

We have access to user data from platforms like Meta, Google, TikTok, YouTube and more - then analyse over 3 billion digital profiles in real time.

Audience Intelligence Like Never Before

We have access to user data from platforms like Meta, Google, TikTok, YouTube and more - then analyse over 3 billion digital profiles in real time.

Audience Intelligence Like Never Before

We have access to user data from platforms like Meta, Google, TikTok, YouTube and more - then analyse over 3 billion digital profiles in real time.

Map what they follow, watch and love - then use it to shape your message, your media and your funnel.

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This is the Yellow Pages of the real internet - updated in real time. It’s behavioural insight made for the tertiary sector.

Searched “expat tax advisor near me” twice in one day from Singapore
Searched “expat tax advisor near me” twice in one day from Singapore
Searched “expat tax advisor near me” twice in one day from Singapore
city with high rise buildings during night time
city with high rise buildings during night time
city with high rise buildings during night time
a narrow alley way with a clock on the wall
a narrow alley way with a clock on the wall
a narrow alley way with a clock on the wall
Saved a reel on “How to invest in UK property from abroad” at 11:58am
Saved a reel on “How to invest in UK property from abroad” at 11:58am
Saved a reel on “How to invest in UK property from abroad” at 11:58am
a car stopped at a red light

James & Rami. Investor and Banker.

London, UK

From first call to signed term sheet. Connected by Rooted.

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a car stopped at a red light

James & Rami. Investor and Banker.

London, UK

From first call to signed term sheet. Connected by Rooted.

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a car stopped at a red light

James & Rami. Investor and Banker.

London, UK

From first call to signed term sheet. Connected by Rooted.

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Core Finance and Legal Team

Mark Heath
Co-founder & CEO

With experience in tech start-ups, Mark understands what people need in the everyday tech landscape and ensures Rooted applies it.

Mark Heath
Co-founder & CEO

With experience in tech start-ups, Mark understands what people need in the everyday tech landscape and ensures Rooted applies it.

Mark Heath
Co-founder & CEO

With experience in tech start-ups, Mark understands what people need in the everyday tech landscape and ensures Rooted applies it.

Sebastian Friedrich
Co-founder & COO

With a background in multiple startups, Seb overlooks the AI-powered systems that modern marketing and sales teams are missing.

Sebastian Friedrich
Co-founder & COO

With a background in multiple startups, Seb overlooks the AI-powered systems that modern marketing and sales teams are missing.

Sebastian Friedrich
Co-founder & COO

With a background in multiple startups, Seb overlooks the AI-powered systems that modern marketing and sales teams are missing.

Olivia Coreth
AI Marketing Strategist

Olivia crafts data-led marketing that connects. Whether shaping content or refining voice, she blends storytelling with strategy to drive growth.

Olivia Coreth
AI Marketing Strategist

Olivia crafts data-led marketing that connects. Whether shaping content or refining voice, she blends storytelling with strategy to drive growth.

Olivia Coreth
AI Marketing Strategist

Olivia crafts data-led marketing that connects. Whether shaping content or refining voice, she blends storytelling with strategy to drive growth.

Julian Muhoho
Head of Growth

Julian blends an analytical mind with experience in hospitality and real estate sales to design innovative lead generation strategies.

Julian Muhoho
Head of Growth

Julian blends an analytical mind with experience in hospitality and real estate sales to design innovative lead generation strategies.

Julian Muhoho
Head of Growth

Julian blends an analytical mind with experience in hospitality and real estate sales to design innovative lead generation strategies.

a small boat floating on top of a blue ocean
a small boat floating on top of a blue ocean

"Too many companies throw money at digital - ads, websites, socials with no clear way to attract the right people, convert them, or close them. That’s where we come in.”

Mark & Seb

Founders

Hello 👋 I’m Jay

Let me know if you have any questions about Rooted.

Hello 👋 I’m Jay

Let me know if you have any questions about Rooted.

Hello 👋 I’m Jay

Let me know if you have any questions about Rooted.

Everything Set Up. No Tech Headaches.

Our team sets up everything across Meta, Google, LinkedIn, WhatsApp, and more. So your funnel is built properly from day one.

Our team sets up everything across Meta, Google, LinkedIn, WhatsApp, and more. So your funnel is built properly from day one.

Our team sets up everything across Meta, Google, LinkedIn, WhatsApp, and more. So your funnel is built properly from day one.